Eat this way

What's Actually In a Beef Stick

There are seven things in mine. I'm going to walk you through every one of them, including the two that people get funny about, because you shouldn't have to take a stranger's word for what your kids eat.

1. 100% grass-fed beef

First on the list, which is where it should be. Grass-fed and pasture-raised, never grain-finished. It costs more to make them this way and that's the trade we made.

2. Water

It carries the salt and the cure through the meat. Most of it cooks off. Nothing clever going on here.

3. Coconut sugar

Here's the one people ask about. It's there for flavor and to help the cure along. There are 2 grams of it in a full-size Classic and it rounds to 0 in a mini.

We will not print "sugar-free" on a box, because coconut sugar is still sugar. What we will say is no refined sugar, and that the amount is small and listed where you can see it. If a brand tells you their stick has no sugar at all, turn it over and check for yourself — that's all I'd ask of mine.

4. Sea salt

Flavor, and it's part of what makes a cured stick safe to keep on a shelf. It's also the number I'd watch most closely if you're minding sodium: 730mg in the full-size Classic, 300mg in a mini. That's real and I'd rather say it out loud.

5. Citric acid

This one surprises people. Food-grade citric acid is made by fermentation, not squeezed out of a lemon — ours included, and nearly every other brand's too. It keeps the stick stable. I'd rather tell you how it's actually made than let you picture a lemon.

6. Spices

The blend Miss Kay has used for a long while. That's the part I'll keep to myself, and I think you'd expect that from a family recipe.

7. Celery juice powder

This is the cure. It carries nitrites that occur naturally in the vegetable, rather than synthetic ones added from a jar.

Now — you'll see brands make a big noise about "uncured" and "no nitrates." We don't, on purpose. The labeling rules around that language are a mess and the practical difference is smaller than the marketing suggests. Cured is cured. Ours is done with celery, and now you know.

And the casing

Beef collagen. It's edible and it's what gives the stick its snap.

That's the whole list

Seven ingredients and a casing. You can read the entire thing in about eight seconds, which is the point. Nothing I wouldn't feed my own grandkids.

The seven, at a glance

In the order they appear on the label.

Ingredient Why it's in there Worth knowing
100% grass-fed beef The first ingredient Protein and fat
Water Carries the cure Cooked off
Coconut sugar Flavor and cure 2g Classic / 0g Mini
Sea salt Flavor and safety 730mg / 300mg
Citric acid Shelf stability Made by fermentation
Spices The taste Miss Kay's blend
Celery juice powder The cure Naturally occurring nitrites

Seven ingredients

Now you've read the label

Same recipe in both sizes. The minis are for lunchboxes and little hands.

Good to know

Ingredient questions, answered straight

How many ingredients are in a Miss Kay's beef stick?

Seven, in a beef collagen casing: 100% grass-fed beef, water, coconut sugar, sea salt, citric acid, spices, and celery juice powder.

Why is there sugar in a meat stick?

Coconut sugar helps the flavor and the cure. It's 2 grams in a full-size Classic and rounds to 0 in a mini. No refined sugar — but coconut sugar is still sugar, so we don't call them sugar-free.

Is the citric acid from lemons?

No. Food-grade citric acid is made by fermentation, which is true of ours and of nearly every product that contains it. It's there for shelf stability.

What does celery juice powder do?

It's the cure. It carries nitrites that occur naturally in the vegetable rather than synthetic ones. We don't make a marketing claim out of it, because the labeling rules around that language are murkier than the ads suggest.

Is there anything artificial in them?

No artificial colors, flavors or preservatives. The full list is the seven ingredients above, and the casing is beef collagen.

Join the family

No hype, just the label.

A note now and then from my kitchen, and first word on anything new.